Monday, March 25, 2013

How To Push Negative Images Out Of Google Search Results

By Mike Munter
Google image results can be just as annoying as negative web page results that show up when you Google your name or company name. When someone clicks an image of you, it takes them to a site you might not want them to see. This video explaings how to push out bad images and replace them with the ones you want.

Video Transcript

Hello. My name is Mike Munter. I am with Affordable Reputation Management and today what I want to talk you about is the images that appear when you Google your name. For a lot of people they see an image that appears and they don’t like it. 

So I’m starting Google here let say if I’m Goggling my name "Mike Munter," okay? And then we get a few searches all here and then a lot of time you’ll see, you’ll see "images for" and this will be different images that Goggle has pulled based on the search query. 

So, let say one of these images is not so flattering or perhaps it leads back to a website that you don’t want people to see, let’s take this image right here, what we want to do is we need to get this image out of the sequence and the way to do that is to add fresh images that represent you in a positive light and post them up to various websites. 

Now, when it comes time to do this what you want to do is you want to optimize your images. These are three tips, they are very important for optimizing your images so that they appear in the images result from Google.

The first thing you want to do is the name, the name that you give your actual image, so let's say I’ve taken a picture of myself - what I want to do is I just want to call it "Mike Munter" and I may add something to it but make sure that the first thing is your actual name or your company name. 

Okay, next is description, now if you right click on an images that you save on this computer you can go into the description and the first thing again that you want to do is type in 'Mike Munter' or your name and give a little description of what that image actually is. 

Now the last thing is the 'alt tag' and this is the thing that most people missed and it really is going to help you great results. The 'alt tag' is a little snippet of HTML code that actually tells Google what your image is. So when you post this picture onto your website you’re going to make sure you want to set the "alt=" equals and then your key word right here which will be in my case it will be "Mike Munter swimming" or you know "Mike Munter business" or whatever it is, make sure that you set this 'alt' tag.  This is what tells Google what the image is, otherwise Google has no idea. 

So if you have any questions about that, feel free to give me a call, I’d love to help you with the reputation 503-890-6663. Thank you.

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